Peter Gordon launches law firm Gordon Legal

 Gordon Legal's Peter Gordon. Elke Meitzel

Gordon Legal's Peter Gordon. Elke Meitzel

Western Bulldogs president Peter Gordon was celebrating his Australia Day honours earlier this year with wife Kerri O'Toole and friend Jack Rush, QC, when Rush handed him a bottle of red.

In neat, cursive handwriting, an inscription on the wooden box encasing the Penfolds 707 drop read, "With all our love, the Crimmins family". It was signed by Brian Crimmins.